Top Five Trends in Customer Engagement – 2021

March 9, 2021 | Blog

Fostering customer engagement in 2021: The global energy sector is in the midst of massive transformation in response to the quest to reduce
carbon footprints across all commerce and industry. This coupled with concerns over waste mitigation and sustainability of supply has changed virtually everything in the supply chains. Even the boardrooms of major corporations and stockholders are demanding answers to long term environmental agendas.

Then, the COVID-19 pandemic has forced almost everyone to rethink the way they do business, hastening the adoption of digital solutions to what was an in-person business model. Many more will no longer commute to work or frankly drive to many places of business. The transition to a virtual world is upon us with mobile, connected workforces.

Apogee has analyzed the transitions over the past few years and has determined how the customer engagement game has and will continue to change. Targeted and personalized customer engagement will be essential to your success whether the goal is to increase transportation electrification, load control behind the meter, or another integrated strategy. 

A careful internal review along with the consideration of the many world-renowned research and industry leader forecasts resulted in the following discussions of the Top Five Trends in Customer Engagement For 2021 that will position energy companies well to flourish in this transformation.

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